





Diamond Shine Hair Straightening Cream 500ml ( Extra Strong )
MRP inclusive of all taxes
5% Off for New Customers
Use Code: FIRST5
Secure
Payment
COD
Available
Description
Diamond Shine Hair Straightening Cream 500ml (Extra Strong) is designed for professional straightening services where ordinary smoothing products may not provide enough control for highly resistant hair.
The cream works during the chemical straightening process to alter the structure responsible for the hair's existing curl or wave pattern, allowing the stylist to reshape the hair into a straighter configuration.
When used correctly as part of the appropriate straightening and neutralizing system, it helps create a smoother, more uniform appearance while reducing the visual bulk associated with strong curls, waves, and frizz.
The creamy consistency allows professional stylists to distribute the product section by section, helping achieve controlled coverage across the required areas.
Its Diamond Shine concept is focused not only on straightening but also on creating a sleek, polished appearance so the finished hair looks smoother and more reflective rather than simply flattened.
Extra Strong Straightening Performance
The Extra Strong designation is particularly important.
This variant is intended for hair that is sufficiently healthy and resistant to require a more intensive straightening treatment.
It may be considered for:
Coarse hair
Resistant natural hair
Strong curl patterns
Very wavy hair
Thick hair
Difficult-to-straighten textures
Hair with substantial natural volume
Hair that does not respond sufficiently to milder straightening systems
Extra Strong does not automatically mean it is appropriate for every hair type.
Fine, fragile, extensively bleached, highly porous, severely damaged, previously overprocessed, or chemically compromised hair may require a milder system or may not be suitable for chemical straightening at all.
A professional hair assessment and strand test should be performed before proceeding.
Key Features
Extra Strong Professional Formula: Developed for resistant, coarse, curly, or difficult-to-straighten hair.
500 ml Salon Size: Provides a practical quantity for professional hair straightening services.
Helps Relax Strong Curls and Waves: Designed to reduce the appearance of stubborn natural curl and wave patterns.
Creates Straighter-Looking Hair: Helps reshape suitable hair into a smoother and more streamlined configuration.
Helps Control Frizz: Straightening and smoothing help reduce the appearance of excessive frizz and uncontrolled texture.
Improves Manageability: Straighter, smoother hair can become easier to comb, style, and maintain.
Sleek Finish: Helps create a polished salon-style appearance.
Diamond-Shine Effect: Designed to enhance the appearance of smoothness and reflective shine.
Creamy Application Texture: Allows controlled section-by-section distribution.
Suitable for Professional Services: Ideal for salons, hairstylists, beauty studios, and trained hair professionals.
Designed for Resistant Textures: Particularly useful when a stronger straightening formula is required.
Helps Reduce Excessive Volume: Straightening resistant curls and waves can produce a sleeker silhouette.
Longer-Lasting Structural Straightening Effect: Chemical restructuring provides a more substantial result than temporary blow-drying alone, although new hair growth will retain its natural texture.
Suitable for Complete Straightening Services: Designed to be incorporated with the appropriate preparation, neutralizing, conditioning, drying, and finishing steps.
How To Use
Step 1 – Consultation and Hair Analysis
Before applying any chemical product, examine the client's hair and scalp.
Determine:
Hair texture • Density • Porosity • Elasticity • Damage level • Previous chemical services • Existing straightened areas • Bleaching history • Color history • Scalp condition.
This evaluation helps determine whether the Extra Strong formula is appropriate.
Step 2 – Perform Required Tests
Carry out the recommended patch/sensitivity assessment and strand test before full application.
Do not skip the strand test simply because the client has previously undergone straightening.
Hair condition can change between services.
Step 3 – Prepare the Hair
Follow the specific cleansing instructions provided with the straightening system.
The official guidance recommends cleansing with a mild shampoo and towel-drying until the hair remains slightly damp.
Do not aggressively scratch or irritate the scalp before chemical straightening.
Step 4 – Protect the Client
Use an appropriate salon cape, gloves, towels, and protective materials.
Protect the client's skin around the hairline where appropriate according to professional technique.
Prevent the chemical straightening cream from unnecessarily contacting the face, eyes, ears, or irritated scalp areas.
Step 5 – Section the Hair
Divide the hair into small, controlled sections.
Smaller sections make it easier to distribute the cream evenly and monitor processing.
Common professional sectioning includes dividing the hair into four or more workable zones depending on density and length.
Step 6 – Apply the Straightening Cream
Wear suitable protective gloves.
Apply the cream carefully and evenly to the sections requiring straightening.
Use controlled professional application rather than saturating the hair unnecessarily.
Follow product-specific guidance regarding the distance from the scalp.
Avoid applying straightening chemicals directly onto sensitive scalp tissue unless specifically required and permitted by the manufacturer's instructions.
Step 7 – Avoid Overlapping Previously Straightened Hair
For retouch services, concentrate the product only on suitable new growth according to professional directions.
Repeated chemical processing over already straightened lengths can substantially increase the risk of dryness, weakness, and breakage.
Precise application is therefore particularly important during maintenance services.
Step 8 – Distribute Evenly
Ensure the intended hair is coated consistently.
Work carefully through each section without excessive pulling.
Do not aggressively comb fragile processing hair.
Step 9 – Monitor Processing
The official product guidance lists approximately 20–30 minutes, depending on hair thickness and curl level.
However, this should never be treated as a universal fixed time.
Continuously assess the hair and follow the maximum processing instructions supplied with the product.
Coarse hair can still become damaged if overprocessed.
Never exceed the prescribed maximum processing time in an attempt to obtain straighter results.
Step 10 – Check the Hair
Professional stylists should periodically evaluate the processing response according to their approved straightening technique.
Observe whether the curl structure has relaxed sufficiently without compromising the integrity of the hair.
If the hair shows abnormal weakness or deterioration, proceed according to the manufacturer's safety instructions immediately.
Step 11 – Rinse Thoroughly
Once appropriate processing has been achieved, rinse the straightening cream thoroughly from the hair according to the system instructions.
Use the specified water temperature.
Continue rinsing until the chemical product has been completely removed.
Incomplete rinsing can interfere with subsequent stages.
Step 12 – Neutralize Correctly
Use the matching or otherwise confirmed-compatible neutralizing product required by the straightening system.
Neutralization is a critical chemical step in many permanent straightening systems.
Do not casually substitute an ordinary conditioner for a required neutralizer.
Apply and process the neutralizer exactly according to the manufacturer's directions.
Correct neutralization helps stabilize the chemically reshaped hair structure.
Step 13 – Rinse Again
After the required neutralizing stage, rinse thoroughly according to the system instructions.
Make sure no unnecessary product residue remains.
Step 14 – Condition the Hair
Apply an appropriate post-chemical conditioner or treatment if recommended.
This can help improve:
Softness • Combability • Smoothness • Moisture feel • Surface condition.
Step 15 – Dry the Hair
Gently remove excess moisture.
Blow-dry using controlled heat and professional technique.
Avoid unnecessary pulling or overheating.
Step 16 – Straighten and Finish Where Directed
Where required by the product system, use a professional flat iron at an appropriate temperature for the client's hair condition.
Work in small sections.
Do not automatically use the highest temperature.
The goal is controlled finishing, not excessive heat exposure.
Step 17 – Final Inspection
Inspect the finished hair for:
Straightness • Smoothness • Even texture • Shine • Ends • Client comfort • Overall condition.
Apply suitable finishing products if required.

Diamond Shine Hair Straightening Cream 500ml ( Extra Strong )
